Topic: Ecommerce

The Netflix Effect & Ecommerce

August 16, 2023

The Netflix Effect & How Pop Culture Impacts Ecommerce

Ecommerce, Marketing, News

Unless you’ve been living under a rock over the past few years, the word Netflix will be very familiar to you. The str...

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How to target luxury consumers

August 10, 2023

Luxury ecommerce trends: how to target the luxury consumer

Ecommerce, Strategy & Consultancy

The luxury sector has seen significant growth and transformation. As technology continues to shape consumer behaviour, l...

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How to avoid greenwashing in your marketing efforts

July 20, 2023

How to avoid greenwashing in your marketing efforts

Ecommerce, Marketing

Your customers are becoming increasingly environmentally conscious. And as a business, it may seem like a smart idea to ...

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Product page SEO

July 13, 2023

How to optimise product pages for organic search

Ecommerce, Marketing, SEO

Are you running an ecommerce business? If you are, then product pages need to be at the top of your list of priorities. ...

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How to prevent cart abandonment

June 29, 2023

10 proven strategies to reduce cart abandonment

Ecommerce, Marketing, Strategy & Consultancy

Cart abandonment can significantly impact your business’s bottom line. Studies indicate that the average cart abandonm...

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How to optimise your ecommerce website for voice search

June 15, 2023

How to optimise your ecommerce site for voice search

Ecommerce, Marketing, SEO, Strategy & Consultancy

Voice search is rapidly gaining popularity among consumers.  With the rise of voice-enabled devices like smartphones, s...

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What is hybrid shopping?

June 13, 2023

Is this the future of retail? Hybrid shopping explained

Ecommerce, Strategy & Consultancy

The retail landscape has undergone a profound transformation. Driven by advancements in technology and changing customer...

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Lessons we can learn from the top retailers of 2023

May 4, 2023

The secrets of success: what can we learn from the top 5 retailers of 2023?

Ecommerce, Strategy & Consultancy

As the world of ecommerce continues to grow, so does the competition. With so many retailers vying for customers’ atte...

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September 28, 2022

What the hotel industry can learn from ecommerce websites


Think about the last time you booked a hotel stay. What were your expectations? Speed? Ease? Convenience? Unfortunately,...

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September 5, 2022

How customisable is Shopify Plus?

Ecommerce, Shopify

Whilst Shopify is known as a simple ecommerce solution for those looking for an ‘out of the box’ online store, Shopi...

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What is D2C Ecommerce?

August 16, 2022

What is D2C ecommerce? | D2C vs B2C

Ecommerce, Strategy & Consultancy

What is D2C ecommerce? No, that’s not a typo.  We’re all familiar with the terms B2C and B2B by now, but you may be...

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August 15, 2022

How to bring the luxury retail experience online

Ecommerce, Strategy & Consultancy

For decades luxury brands have relied on the in-store experience – launch events, runway shows, personal shopping ...

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