Read, Learn and Grow
We share the latest news, industry insights and more from the team as well as news and views on all things ecommerce & digital marketing.
November 27, 2023
Ecommerce, Shopify, Website Design & Development
The importance of a visually appealing and seamlessly functional online store cannot be overstated. Shopify, a leading ecommerce platform, has gained immense popularity for its user-friendly interface and robust features. While the platform offers a range of pre-designed themes, businesses looking to stand out and create a unique brand identity often turn to custom Shopify […]
November 27, 2023
Getting your product or service in front of the right audience is key to every business’s online success. Blogs are great platforms to attract very targeted communities of potential customers with particular interests. In 2023, cyber space is full of blogs on literally any topic you can imagine. Whilst there are an overwhelming amount of […]
November 27, 2023
Ecommerce, Strategy & Consultancy
Expanding your ecommerce business beyond borders can open up a world of opportunities for growth and increased revenue. But venturing into the international market requires a well-thought-out strategy to navigate the complexities of different cultures, regulations, and consumer behaviours. In this guide, we’ll explore the essential steps to create a successful international ecommerce strategy for […]
November 23, 2023
Ecommerce, Shopify, Website Design & Development
Understanding the nuances between Shopify Plus and Shopify Advanced is crucial for businesses looking to scale their online presence. Both options offer cutting-edge features, but the decision to upgrade depends on various factors. In this guide, we’ll explore the key differences between Shopify Plus and Shopify Advanced and help you decide whether it’s time to […]
November 16, 2023
Ecommerce, SEO, Strategy & Consultancy
Fashion ecommerce is fast-paced and crowded, so standing out is paramount. To make it to the top of the SERPs, fashion brands need to embrace the latest trends not only in their product offering but in the world of digital marketing, too. In this blog post we’ll delve into four powerful SEO strategies that we’ve […]
November 9, 2023
The road to success is very rarely smooth sailing, no matter how easy some of your favourite brands make it look. When it comes to building, designing and running a Shopify store, there are so many elements to consider. From the outside, many high profile brands make it look effortless, but there’s always more to […]
November 2, 2023
Creative, Strategy & Consultancy
When it comes to planning and launching marketing campaigns, you should never underestimate the importance of having a creative strategy in place. A well-thought-out and data-driven creative strategy is integral to enhancing your brand and reaching its target audience. In this post, we’ll share our team’s tried-and-tested tips to planning a successful creative strategy. What […]
October 26, 2023
Ecommerce, Marketing, SEO, Strategy & Consultancy
While it’s not uncommon to see established brands dominating their industry, smaller brands are outperforming household names in the baby product sector. And the secret to their success? Content marketing. While many well-known brands fall into the trap of relying solely on reputation and word of mouth, independent brands that don’t have this advantage have […]
October 18, 2023
Creative, Strategy & Consultancy
When you think about the sportswear sector, a few big-name brands probably spring to mind. From Nike to Adidas, there’s something these sports retail giants have in common – they’ve cultivated a strong and memorable brand. While smaller sportswear brands are certainly in good company, they’re also up against very stiff competition. Success in this […]
October 13, 2023
Optimising your SEO content is essential for improving your website’s visibility in search engines and attracting organic traffic. In this guide, we’ll share our SEO team’s advice and walk you through the optimisation process step by step. On the SERPs Title tags Title tags (often called ‘meta titles’ or simply ‘titles’) are among the most […]
October 6, 2023
Ecommerce, Marketing, Strategy & Consultancy
October is well underway, which for ecommerce retailers, means Black Friday is just around the corner. A pivotal date in the retail calendar, the 24th November marks the unofficial start of the holiday shopping season. In more recent years, the the rise of ecommerce has transformed the way consumers shop during this time, with online […]
September 26, 2023
Shopify is one of the biggest ecommerce platforms on the market today, helping over two million daily users to not only build their own online stores but build their brand and cultivate an online community, too. But with various packages and pricing options available, Shopify newbies are often left questioning which is right for them. […]