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North East Marketing Awards Blog 1

Venture Stream Shortlisted for Three Awards at The North East Marketing Awards

September 9, 2019

We are delighted to announce we have been shortlisted for three awards; Best Digital Marketing Agency of the Year, Rising Star of the Year & Best Digital Marketing Campaign, at this years North East Marketing Awards

The North East Marketing Awards are held in the heart of Newcastle City Centre and after an incredibly successful first year which saw over 50 different companies, agencies and organisations battle it out to be crowned winners of the 2018 awards it is back for round two!

These awards recognise excellence within the fields of marketing, digital and PR from all industry sectors operating in the North East and are geared towards showcasing talent, creativity, innovation and passion from across the region. As such we saw these awards as a fantastic opportunity to let them know all about Venture Stream!

In this past year, we have settled into a new office and welcomed 5 new staff and 26 new clients, as well as buying digital marketing agency; Flow Digital. The growth the business has achieved is something we are all very proud of and we are thrilled to be in the running to win the Best Digital Marketing Agency of the Year. 

At Venture Stream, we pride ourselves on our company culture, as a family first agency we believe in “finding the right staff and treating them right!” which for us, means giving our staff the recognition they deserve for their hard work and dedication. As a result, our PR & Content Executive, Danielle Sephton, has been shortlisted at the awards for the Rising Star of the Year.  

Since Danielle joined us in November 2017, Venture Stream had 10 content and PR clients. Since then, Danielle has played a key role in growing the number of retained content clients from 10 to 23 in just 18 months, which has resulted in the hiring of two new content and PR team members, mentored by Danielle.

Of the 23 accounts, Danielle has direct involvement in the delivery of all 23, and is the main client-facing point of contact on six of the accounts, managing all PR & Content strategy for each of those clients. 

Since joining the Venture Stream team, several clients have proactively reached out to key managers and directors at Venture Stream to praise the quality of Danielle’s work and her efforts working on their accounts, stating that ‘Danielle goes above and beyond’ to deliver results for them. 

Commenting on her success, Danielle said “I’m really excited to have been shortlisted for this award along with two other North East Marketing awards for the Venture Stream team and feel grateful to the team for having the confidence in me to put me forward.”

The third award we have been shortlisted for is The Best Digital Marketing Campaign, for our fantastic work with fashion retailer, Standout. For this campaign we created and delivered a multi channel marketing strategy and worked in cohesion with Standout’s Google Shopping partner, mining conversation data to produce an effective, innovative PPC strategy consisting of best performing brands and products. 

Regularly testing and monitoring targeted keywords and ad-copy, to help drive valuable conversions and support overall PPC revenue in a highly competitive ad space. Standout’s Google Shopping partner implements a very niche strategy to isolate converting search terms using priority settings, which in turn, helps effectively focus budget on conversions, which drives down CPA figures – whilst still increasing revenue and ROAS.  As a result, the effectiveness of the campaign has delivered a 935% ROI with a 47% revenue increase since contracting our services.

Following our judging session last Thursday where the respected nominees presented to the judges at the North East Marketing awards why we should carry home the trophies, the winners will be revealed at the Awards Ceremony at the Discovery Museum this October.

We would like to wish every individual, agency and company in the running for the awards the best of luck and we look forward to seeing you all at the awards ceremony!

Written by Danielle

Danielle joined Venture Stream in 2017 as PR & Content Executive and specialises in inbound marketing, content and public relations.

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