Topic: Marketing

How to build a brand identity

April 5, 2024

How to build a brand identity


Building a brand identity that resonates with real people is essential for the success of any business.  From your colo...

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Marketing during a recession

March 7, 2024

Marketing during economic uncertainty: let’s talk about it

Marketing, Strategy & Consultancy

It’s no secret that the past few years have been tough for the UK economy. And while the chancellor’s spring budget ...

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Email marketing design: the brands getting it right

February 22, 2024

Email design examples: the brands getting it right

Creative, Email Marketing

Email marketing remains a powerful tool for businesses to connect with their audience.  However, in a sea of overflowin...

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reactive pr vs proactive pr

February 7, 2024

Reactive vs proactive PR: which is more effective?

Digital PR, Marketing

Two distinct PR strategies reign supreme: reactive and proactive PR.  While both approaches aim to manage a brand’...

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Migrating from Mailchimp to Klaviyo

January 24, 2024

Migrating from MailChimp to Klaviyo: everything you need to know

Email Marketing, Marketing

To stay ahead of the curve in email marketing, you need to choose the right tools for the job. If you’ve been cons...

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SEO trend predictions for 2024

December 19, 2023

SEO predictions for 2024


2023 was a very exciting time for SEO, with the explosion of AI generated content and all of the drama with ChatGPT and ...

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Free resources to find relevant bloggers

December 7, 2023

13 free resources to find relevant bloggers


Getting your product or service in front of the right audience is key to every business’s online success.  Blogs are ...

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Fashion ecommerce SEO strategies

November 16, 2023

4 SEO strategies helping fashion ecommerce brands dominate the SERPs

Ecommerce, SEO, Strategy & Consultancy

Fashion ecommerce is fast-paced and crowded, so standing out is paramount. To make it to the top of the SERPs, fashion b...

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Planning a creative strategy

November 2, 2023

Planning a creative strategy: 10 tips for success

Creative, Strategy & Consultancy

When it comes to planning and launching marketing campaigns, you should never underestimate the importance of having a c...

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The baby brands outranking big-name retailers

October 26, 2023

The baby brands outranking big-name retailers thanks to content marketing

Ecommerce, Marketing, SEO, Strategy & Consultancy

While it’s not uncommon to see established brands dominating their industry, smaller brands are outperforming househol...

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Why branding is the key to growth in sports ecommerce

October 18, 2023

Why branding is the key to growth in sports ecommerce

Creative, Strategy & Consultancy

When you think about the sportswear sector, a few big-name brands probably spring to mind. From Nike to Adidas, there’...

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How to optimise meta & on-page content

October 13, 2023

How to optimise meta & on-page content for organic search

SEO, Strategy & Consultancy

Optimising your SEO content is essential for improving your website’s visibility in search engines and attracting ...

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